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The Resilience Journey Empathy Generation (Phase 1)

A Laven, P van Heck

Women play a powerful role in business, and research proves that unlocking opportunities for women bolsters communities, drives profitability and enhances value. Now more than ever, we need a greater focus on the United Nations Sustainable Development Goal No. 5 – Achieving Gender Equality & Empowering All Women and Girls, and a significant step-change in collective efforts across workplaces, communities and the marketplace.

Anna Laven (KIT) and Pabla van Heck (independent) worked with Mars to develop insight-driven recommendations for potential future investments in women’s empowerment in the Côte d’Ivoire, Ghana and Indonesia, otherwise known as The Resilience Journey.

The outcome of this work ‘Empathy Generation’ is documented in this report and is designed to inform further engagement with the Mars suppliers and implementing partners.

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