Teammembers of international teams or project groups may all be subject to the same corporate culture, but each individual member is a product of his or her own (country) culture. This means that the team members differ in how they work or communicate, or how they view hierarchical relationships.
Taking diversity seriously is vital for organisations to make the best of their human capital, their services and their employership. This isn’t just a matter of morality or business. It’s about keeping a sense of reality, and staying connected to a dynamic and multifaceted environment. Diversity is a potential source of quality for your organisation.